BE UNFORGETTABLE
The emblematic Pure Color lipstick is reinvented in an innovative new formula available in 47 bold shades for plumped, sublimated lips.
EXCEPTIONAL 10-HOUR WEAR
Dress your lips in intense colour and enjoy 10 hours of exceptional wear, without compromising comfort.
SATIN FINISH
A new high-coverage formula that nourishes, moisturises and softens lips. Colours that flatter all skin tones.
CARE BENEFITS
Thanks to the Moisture Lock complex, lips are intensely nourished and moisturised. Lips are visibly plumped and smoothed, even after make-up removal.
EASY TO APPLY
A specially designed grape to sculpt and define your lips with effortless precision.
LIKE A JEWEL
The new gold case with magnetic cap has been designed like a piece of jewellery. Now refillable, it lets you change colour to suit your mood.
#Leaveyourmark*: one lipstick, one occasion.
Looking for a different finish? Discover Pure Color Mat and Pure Color Hi-Lustre lipsticks.
*Make a statement
- Satin finish
- Exceptional 10-hour hold
- Moisturising formula
- Absolute comfort
- Refillable case
Discover the nourishing powers of the Moisture Lock complex.
Of natural origin*, the Moisture Lock Complex is a nourishing cocktail for plumped, continuously moisturised lips.
- Plant oils: the trio of Raspberry Seed, White Lime and Apricot Kernel oils intensely nourish the lips.
- Salicornia extract: a powerful plant that helps lips maintain optimum hydration over time.
*In compliance with ISO Standard 16128.
Apply lipstick in a single stroke for intense colour.
Apply several strokes to amplify the intensity.
Octyldodecanol, Neopentyl Glycol Diheptanoate, Polyethylene, Silica, Trimethylpentanediol/Adipic Acid/Glycerin Crosspolymer, Nylon-12, Pentaerythrityl Tetraisostearate, Oleic/Linoleic/Linolenic Polyglycerides, Caprylic/Capric Triglyceride, Disteardimonium Hectorite, Polyglyceryl-3 Diisostearate, Tocopherol, Salicornia Herbacea Extract, Polydecene, Stearalkonium Hectorite, Rubus Idaeus (Raspberry) Seed Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Prunus Armeniaca (Apricot) Kernel Oil, Moringa Oil/Hydrogenated Moringa Oil Esters, Microcrystalline WaxCera MicrocristallinaCire Microcristalline, Propylene Carbonate, Lecithin, Saccharin, Fragrance (Parfum), Tocopheryl Acetate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, [+/- Mica, Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Bismuth Oxychloride (Ci 77163), Blue 1 Lake (Ci 42090), Carmine (Ci 75470), Manganese Violet (Ci 77742), Red 6 (Ci 15850), Red 7 (Ci 15850), Red 7 Lake (Ci 15850), Red 21 (Ci 45380), Red 22 (Ci 45380), Red 27 (Ci 45410), Red 28 Lake (Ci 45410), Red 30 Lake (Ci 73360), Red 33 Lake (Ci 17200), Yellow 5 Lake (Ci 19140), Yellow 6 Lake (Ci 15985)] ILN50400
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